文章预览
Meituan’s market strategy continues to evolve as the company sets its sights on integrating AI and expanding into new markets. With its foundation as the world’s largest on-demand food delivery service, processing over 60 million orders daily through a network of more than five million active couriers, Meituan has established itself as a critical delivery infrastructure provider in China. As of June 2024, Meituan has achieved revenue of RMB 82.25 billion in the third quarter, an increase of 21% year-on-year. How did Meituan stand out in the fierce competition and become the top 3 listed Internet companies in China by market value? Strategy 1: Applying the platform business model to create a leading Chinese Super APP The platform business model has become a more popular strategy for Internet companies due to pipeline businesses’ competitiveness and information technology advancements. The platform business model brings producers and consumers together to create values in
………………………………
