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FBIF Celebrates its 10th Anniversary with a Fresh Look!

FBIF食品饮料创新  · 公众号  ·  · 2024-05-26 08:30
    

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Author: Chain Why did FBIF's signature exclamation mark suddenly become sparkling? How did the lively yet elegant sub-forum icons integrate the exclamation mark into the illustrations? What do the golden stripes of the main visual background and the colorful pop design of the exhibition area represent in terms of event style? Greetings, everyone! I am i-Pal, the chief mascot of FBIF and the embodiment of FBIF's spirit. In 2018, I was born from a brilliant idea by the global design agency BETC: by turning the "i" in FB!F upside down, it became an exclamation mark, symbolizing our ultimate pursuit of astonishing innovation! Hence, friends affectionately call me "i-Pal." Many industry fans have grown up with FBIF: from a small forum with 250 attendees in its first year in 2014 to nearly 30,000 attendees in 2023; from small seminars focused on scattered innovation topics to an industry innovation event with 11 thematic sub-forums and participation from over 5,580 companies. Audience Growth ………………………………

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