GWM, TÜV Rheinland partner to enhance in-car eye comfort

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Shanghai (Gasgoo)-   On April 11, 2025, Great Wall Motor (GWM) and Germany's TÜV Rheinland officially signed a strategic cooperation agreement focused on enhancing eye comfort in intelligent vehicle cabins, according to a post on GWM's WeChat account. The two parties will work closely on visual comfort technologies for smart cockpits, aiming to elevate in-vehicle display health standards. Photo credit: GWM Previously, the all-new Lanshan and Gaoshan models under the WEY brand had already become the first to receive TÜV Rheinland's certification for flicker-free displays and hardware-level low blue light emission. This new collaboration marks GWM as a pioneer in integrating TÜV Rheinland's multidimensional eye protection standards across its entire vehicle ecosystem, setting a new benchmark for visual health management in the automotive sector. The partnership includes joint efforts in screen hardware calibration, adaptive dynamic lighting environments, and optimizing display settin ………………………………