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China’s Milk Tea Industry Gets a Health Check

Sixth Tone  · 公众号  ·  · 2024-07-23 23:15
    

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A new grading system currently being tested in Shanghai aims to give consumers a clearer picture of the sugary drinks’ nutritional value — or lack thereof. By Li Xin and Ding Xiaoyan SHANGHAI — Waiting in line at her favorite milk tea shop, Zhang Xin inspects the menu closely. The object of her curiosity isn’t the store’s long list of toppings or flavors, but something new: a color-coded grid of nutrition ratings attached to each drink. Zhang, a 30-year-old accountant, says she likes to treat herself to a sugary, caffeinated milk tea whenever work gets too stressful. She’s not alone: Mid- and high-end milk tea chains have exploded on the Chinese mainland in recent years as office workers looked for an afternoon pick-me-up. Now there are signs of a sugar crash. Obesity rates are climbing, worrying regulators, and health-conscious young Chinese are flocking to healthier, if not always tastier, options like so-called yangsheng , or “body-healing,” beverages, which prom ………………………………

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